I'm Idris Ayoola Odunewu, and I am Nigeria

I’m the most efficient and trustworthy person you will ever meet

Are you having problems with any of the listed below?


With a high conversion rate copy, I help businesses increase sales and build a reliable brand identity. I help you create a healthy client-brand relationship, keeping in touch with your client’s expectations and realities.


With over a decade’s experience, developing effective persuasion methods, and equipping people with proven communication tips, I’m the right person you should discuss your personal and professional communication needs with.


Looking to swim in the lucrative real estate water, but scared you might be washed away by its waves? Or do you just want to own a piece of luxury, you can call home? or what you desire is second citizenship through investment in countries like, St. Kitts and Nevis, St. Lucia, St. Vincent, and the grenadines, Granada, etc.? Do you even know, you can get a permanent residency in countries like turkey and the UAE through property investment?


In the age of technology and massive database, where people are looking for answers to their questions on search engines, I put you in front of your prospects with search engine optimized content, anytime, anywhere. You’ll be the one they come to when they need help, and I’m the one you come to, to make that happen.


Now that you are here, let’s meet up.

You know how Nigeria is diverse but in unity, far apart but so together, one but different? Yeah, that’s me.

So what do I do?

I work for your satisfaction and to help you realize your dreams. I am a cornucopia of skill and efficiency

Wondering what that is?

I was an amateur level footballer and in the paramilitary. This lead me to pursue advanced military training and eventually got certified as a first aider.

Got proficient in it, volunteered with it, then moved on to become a writer and a public speaker. But what’s public speaking without persuasion?


Clients Reviews

What the clients say

I have known Idris for over 8 years, we have worked on different projects relating to public speaking and creative writing. He is good at what he does and a jolly good fellow to work with.
I had the privilege of learning copywriting from Mr. Idris at the HDS earlier this year. I was impressed by his wealth of knowledge on copywriting and how simplified his method of teaching was. Impacting knowledge comes easy to him. Mr. Idris knows his onion, I must admit. He is courteous, thoughtful, and ethical. He has earned my recommendation as a great tutor of copywriting.
I have been learning Copywriting and communication from fealty hallmark consults this summer and it has been a great experience. They are loaded with thoughtful tutors that put a lot of energy and commitment into how they present the courses. Their lessons were engaging, useful, and they were very patient with everyone in class, always encouraging students to try. I would highly recommend them to anyone interested in becoming an expert in these fields.
Odunewu Idris is an encyclopedia of opportunities, mere knowing him, you stand a chance to learn something new, I mean something valuable. While in school, I remember joining his public speaking training; nonverbal communication. Even as a biologist, I got to know there is more to physiology. Idris was the Chief Editor of the Federal University of Technology, Minna, Niger State. He has proofread and edited many articles and I'm privileged to have him as the editor of my book; live before you leave, not just an editor, but also a contributor. As I said, he's an encyclopedia of opportunities, whatever he offers you, grab it while you still can!
"As a copywriting student and mentee of Idris, he opened my eyes to valuable information and guides on being effective in the art of copywriting. Needless to say he's a disciplined teacher with high level of professionalism"
Getting a home has never been an easy task. Fraudsters and unprofessional realtors are always on the lookout for victims. I was referred to Mr. Idris and his establishment by a friend who rated him high. Though I was skeptical about the extolling qualities mentioned but after the completion of the task of getting me a place to call home, efficiently and with out-and-out sincerity, I admit he's worthy of the qualities. He kept me abreast with happenings even when I'm out of the country and made sure documents are well verified. I would recommend them over and over again.
A seasoned professional, well-grounded and versatile statistician, an eloquent speaker and a good team manager. You will surely miss his talent a great deal if you leave him out of your team.

The copy I have written

Some of the copy I have written

It’s often said that the average sales process takes seven visits. That is, you’ve got to go to your prospect about seven times before you can convince him. But is this truly the case?

There are two types of people who buy from you immediately. The first are those who your advert (or knowledge of your product) meets their timing. For example, someone falls down and hurts his knee, you happen to sell a pain solution. What a coincidence!! Or a doctor commands a patient to lose weight immediately in your presence and you just happen to sell a weight loss solution, fate?

To every rule, there is an exception, also has an exception. To recognize and admit this, is a fundamental communication technique.


Generalization of actions, inactions, events, etc. is often self-defeating, until when backed by evidence and firm empirics. Matter-of-factly, it makes your argument watery and your intelligence doubtful, when a wiser or superior argument based on clear evidence is tendered.


Once your major and minor premises are wrong, your conclusions become wrong too, and your syllogism, faulty.

About three weeks ago, I was a resource person at training on communications skills, for volunteers of an NGO. During the session, I asked for examples of Bad public speakers. Here are the three top responses;

– First-class students.

– University lecturers.

– Nigerian politicians.

While I also often admit some of these, it doesn’t mean there are no exceptions. I’ve seen and met these exceptions. However, I have also met people who believe there are no exceptions. If you want a perfect example, go through the news outlets comment section on social media.

It’s like saying (with their arguments)


Remember that motivation you were waiting for before, before cashing out from the agro sector boom?


Yeah, I’ve got it.


One of the sectors enjoying massive support and growth under this administration, is agriculture.


We can admit that just like the oil boom of yesteryears, very few Nigerians are making massive income from agriculture.


And you could be one,


But you’re a doubting Thomas!


OK, fine, I get you.


I’m interested, but……

Organizations have worked with